In recent years, there has been a resurgence of interest in classic content, with many consumers seeking out nostalgic experiences. The 11th hour of streaming services like Netflix and Hulu are often filled with retro TV shows and movies, while record labels are re-releasing classic albums and artists are incorporating vintage sounds into their music. This trend is driven in part by a desire for comfort and familiarity, as well as a nostalgia for a bygone era.